Tag Archives: Kit Folders

Pockets Options that Make 9×12 Folders Functional for Your Company

 

Perhaps your grade-school experience with 9×12 folders makes you skeptical about their use in the grown-up, modern world of business. Well, your single-subject, two-pocket versions available in an assortment of colors or cartoon designs can also be created with refined, sophistication for any business need. Aside from the actual design and text on the cover, the sheer number of options for organizational pockets alone can set your business 9x12s clearly apart from your 2nd grade English folder.

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Below are the main categories of decisions for pocket options.

Quantity
The most obvious choice you’ll make is whether to use one pocket or two. Generally speaking, most companies prefer two pockets. Not even necessarily to stuff more printed materials in the folder, but rather to make sure that the information contained is easily accessible without having to rifle through a stack of other documents.

Height of the pocket
The next most obvious question to answer is how tall you want to make your pockets. Common sizes are from three to four inches tall. This gives a good amount of support for items being stored and also leaves enough space for someone to scan the top sheets in each pocket.

Glue tabs
These are the little flaps at adhere your pocket flap to the main piece. Most folders will come with glue tabs because this ensures that items will not accidentally fall sideways out of the pockets.
Sometimes pockets are designed without using glue tabs when there isn’t much information to be distributed. This type of folder gives the recipient an experience like that of opening a present.

Gussets and spines
For the heavy duty pocket folders that are home to thick packets or handbooks, gussets and spines are added so that the depth of the pocket can be extended.

Business card holders
Most companies prefer to include business cards instead of printing contact details on the folder itself. This means no reprinting after changes in personnel or office location.

There are a handful of cuts that can be made to hold a business card or two, normally on the pocket flaps. First are two or four diagonal slits to hold the corners. Second are little semi-circle or other similar shaped tabs to hold the edges of a business card in place. These shapes can also be used to hold the corners of the card.
 

Kit Folders: One tool, unlimited uses

Kit folders are area a simple, yet elegant, tool for you to present any and all the information about your company, products, services, upcoming events, and so on with customers, employees, or shareholders. You can choose to design an effective all-around folder something custom catering to your audience while playing an important role in your brand marketing.

These are so versatile that every department and industry can benefit from their use. Here are just a few examples of how just one company can take advantage of these tools.

New employee on-boarding.

When new employees start, the amount of paperwork and information they receive and a company has to pass along can be overwhelming. Rather than showing up with a stack of official documents, you can use a beautifully designed kit folders to organize the papers they can keep in an easy to read through kind of way. This will also help you easily direct them to the documents they need to answer any questions they may have.

Monthly department meetings

These can be used to pass out information for review during or after any meeting. It helps everyone in the room organize files that keep them up to date about internal news.

Shareholder meetings

Present the relevant financial results as well as company updates, letters from the c-suite, and upcoming votes in a folder so that shareholders have easy access to the information that they want. These can also help remind them of the type of company they are invested in, when designed to enhance brand image.

Sales meetings

Whether you provide services or sell products, a sales meeting with neatly arranged brochures and other marketing information that showcase your offerings in a smart-looking package will help any customer better visualize the benefits of choosing your company. Just remember not to overload your customers with too many options at one time.

Trainings and conferences

Participating in external trainings and conferences is a networking exercise as much as it is a professional development endeavor. Especially if your firm has a booth or is leading one of the sessions, the use of kit folders can greatly enhance your company image and crate a lasting impression on attendees.

A few money-saving tips on creating your presentation folder

For a presentation folder that meets functional needs and goes the extra mile in promoting your brand and representing your company, design should be carefully planned before going to press. For a bottomless bank account, no frill need be left out. But for many, compromises about options are a reality. Thoughtful choices about what to include and exclude can allow you to save money without sacrificing utility and these tips on how to get the most bang for your buck should help.

Number of Printed Sides

The choice between printing on one or two sides may be a misnomer. Printing on the front side includes printing on the left pocket, and printing on the back side includes printing on the right pocket. These are created only after a single flat sheet is stamped with the desired design. Pockets in this case, are printed upside down as artwork on the corresponding side of the sheet.
So take advantage of the real estate you have at no extra cost! Insert a simple design or include a little bit of extra information on the pockets of your folders to get more marketing benefit without spending more dough.

Contact Information

Incurring additional costs for slits in the pockets just to add a business card that could easily be lost is not necessarily the most effective or economical if you’re on a budget. If your organization does not plan to move in the foreseeable future or has a small team, you may consider a one-sided folder that has your contact details directly printed onto the pocket of the presentation folder.
But if you work in a company that is likely to move offices or has dozens of colleagues who might talk directly to customers, you will likely save in the long run by adding the traditional slits to the pocket for business cards.

Colour

In unique cases, adding colours does not make your finished product more dazzling or appealing to a potential customer. In the event that a monochromatic scheme can represent you well, using different tones of the same color to create your desired effect may save some money.

Conclusion

Don’t let a small printing budget discourage you from creating a perfect presentation folder. With just a little bit of creativity, you can still have something exceptional without breaking the bank.